Maximise the modal shift: safely, sustainably, strategically

The wide-spread modal shift towards active travel and micromobility is challenging the urban transport status quo.

Local authorities are under mounting pressure to reflect and embrace this cultural travel change by providing safe and equitable micromobility and active travel opportunity, infrastructure and policy.

Decarbonising the transport network via greener travel alternatives and walking and cycling investment, is a central pillar of the sustainable transport agenda and key to achieving Net Zero targets.

By leveraging intelligent transport systems local authorities can deliver the most effective sustainable urban mobility plans based on real-world evidence.

Image of cyclists and pedestrian in central London

VivaCity Icons with sensor, bicycle and e-scooter

How VivaCity can support your sustainable transport plan

Our sustainable transport solution, Smart Traffic Monitoring, delivers a range of benefits for sustainable transport planning, monitoring and evaluation. Explore the benefits of this award-winning solution:

Generate micromobility uptake

Understand how e-scooters use the road space and use this insight to plan, monitor and evaluate micromobility led infrastructure development and its impact on e-scooter behaviours and trends.

Discover how the University of Bristol are using e-scooter data to understand uptake and interactions


Optimise cycling infrastructure based on behaviours and trends, for safer and more enjoyable cycling experiences

Capture data that illustrates how recently introduced cycling infrastructure has impacting cycling levels and identify other areas which require enhanced cycling infrastructure.

Monmouthshire County Council are using data insights to monitor the impact of a contraflow cycle lane


Implement successful School Streets that make it safe for children and parents to walk or cycle to school, based on data insights and evidence

Identify how motorised traffic levels have been affected by School Street implementation, both during and beyond restricted hours.

Explore key findings uncovered by University of Westminster’s Active Travel Academy’s using VivaCity data in their analysis of School Streets in Hackney


Communicate the impact of low traffic neighbourhoods with accurate and objective data to key stakeholders

Support the planning, implementation and communication of LTNs’ results and impact on cycling, walking and overall travel trends with baseline and post-implementation data.

Learn how Hounslow Council is using VivaCity data to evaluate the impact of Liveable Neighbourhoods initiatives.


Analyse how traffic levels and flow is impacting air quality

Co-locate VivaCity traffic monitoring sensors with air quality sensors to capture the environmental and health benefits of reduced vehicle activity.

Read about our collaboration with Transport for West Midlands and Vaisala, leaders in weather and environmental measurements.


Design a strategic urban regeneration strategy and measure its impact on of your community

Gather high quality footfall and pedestrian data to guide urban regeneration planning and objective setting. Post-implementation, monitor the impact of interventions on active travel and high street activity against KPIs.

Bolster Monitoring & Evaluation responses for funding bids

Optimised for long-term monitoring, capture baseline data pre- intervention and continuous 24/7 data post-intervention to satisfy Monitoring & Evaluation requirements.

Learn more about how VivaCity can supporting funding bids.



Viva icon of pedestrian depicting sustainable transport mode

Urban traffic and congestion solution



Learn more about how Smart Traffic Monitoring supports Sustainable Transport schemes